7 Best Books on Salesmanship and Where to Buy Them in Singapore (2026)

Ethan Lin's profile picture
Tony Tong
Published in Mindreader Blog · a month ago

In high-stakes sales, reading is a non-negotiable part of your professional development. The right book can deliver a career-changing insight, reframe your approach to a difficult client, or arm you with a tactic that closes a critical deal. Mastering the art of persuasion and influence requires continuous learning, and the insights from seasoned experts are invaluable. This is why curating a library of the best books on salesmanship is a fundamental step for anyone serious about excelling in this field.

But knowing which books to read is only half the battle. Finding the most convenient and cost-effective platforms to acquire them, especially in Singapore, is the other. This guide simplifies that process. It's a practical roadmap to the top online stores where you can easily find, purchase, and start reading the most impactful sales literature available today.

We have organised this list to help you quickly identify the best platform for your needs, whether you prefer physical books, ebooks, or audiobooks. For each option, you will find direct links and screenshots to guide your experience. This will help you spend less time searching and more time learning the frameworks that turn conversations into conversions. Let’s explore where to build your world-class sales library.

1. Amazon Singapore (Amazon.sg)

For sales professionals in Singapore seeking the most comprehensive library of the best books on salesmanship, Amazon.sg stands as the essential starting point. Its vast catalogue offers unparalleled access to physical books, Kindle e-books, and Audible audiobooks, ensuring you can find seminal texts and modern classics in your preferred format. The platform consolidates global bestsellers with niche publications, making it a one-stop-shop for building a powerful sales library.

Amazon Singapore (Amazon.sg)

The user experience is streamlined for discovery. You can leverage bestseller charts, "Customers who bought this item also bought" suggestions, and detailed category filters to surface new and relevant titles. Customer reviews and ratings provide valuable social proof, helping you vet a book's practical value before purchasing.

Key Features and Usage Tips

Amazon's primary advantage is its combination of selection, speed, and pricing.

  • Vast Selection: Access a global inventory of sales literature, from foundational works by Ziglar and Hopkins to contemporary guides on SaaS sales and social selling.
  • Prime Benefits: For Prime members, many popular titles come with fast, free local delivery, allowing you to get your hands on a new resource in as little as a day.
  • Multi-Format Access: Easily switch between Kindle, Audible, and physical formats on a single product page to suit your learning style.

When buying, always check the seller's rating for marketplace listings to ensure you receive the correct edition in good condition. If you're ever unsure about a purchase, familiarising yourself with Amazon's return policy can provide extra confidence, as it covers many scenarios for both physical and digital items. For a deeper dive into how this platform can enhance your professional development, you can explore our curated selection of good sales books to get started.

Pros Cons
Unmatched selection of sales books in various formats. Marketplace listings can vary in quality and edition accuracy.
Competitive pricing, frequent deals, and fast Prime shipping options. Some niche imported hardcovers may have longer shipping times.
Consolidated customer reviews provide valuable purchasing insights. Can be overwhelming without a specific book title in mind.

Website: https://www.amazon.sg

2. Books Kinokuniya Singapore (Webstore)

For sales professionals who value curated selections and the experience of a trusted local bookseller, Books Kinokuniya Singapore is a premier destination. As Singapore’s largest physical bookstore with a robust webstore, it offers a well-organised and high-quality collection of the best books on salesmanship. It bridges the gap between online convenience and the thoughtful curation of brick-and-mortar retail, making it ideal for discovering both mainstream bestsellers and specialist titles.

Books Kinokuniya Singapore (Webstore)

The platform excels at providing a focused shopping experience. Unlike vast global marketplaces, its business section is expertly managed, showcasing titles recommended by staff and featured on weekly bestseller lists. This curation helps professionals quickly identify impactful reads without getting lost in an overwhelming catalogue, ensuring the books you find are relevant and highly regarded within the industry.

Key Features and Usage Tips

Kinokuniya’s strength lies in its blend of local presence, expert curation, and member-centric benefits.

  • Curated Business Catalogue: Discover hand-picked sales and management titles, making it easier to find high-quality, relevant books without endless searching.
  • Click-and-Collect: Order online and pick up your books at their prominent locations (Ngee Ann City, Bugis Junction, Raffles City), combining digital ease with physical store access.
  • Membership Discounts: The Kinokuniya Privilege Card offers members a 10% discount on most purchases, providing consistent savings for avid readers building their sales library.

To maximise your search, use the webstore to check stock availability at specific outlets before visiting. For those looking to understand client motivations better, the insights from sales books can be powerfully combined with frameworks like the DISC personality types test, helping you tailor your approach to different buyer profiles.

Pros Cons
Trusted local retailer with consistent stock and staff curation. New or imported hardcovers can be pricier than online marketplaces.
Easy to source both mainstream and specialist sales books. Primarily focused on physical books with limited digital options.
Membership programme provides ongoing discounts for regular customers. Webstore user interface is less feature-rich than global competitors.

Website: https://kinokuniya.com.sg

3. POPULAR Singapore (Online store)

As a trusted local institution, POPULAR Singapore’s online store is a convenient and often budget-friendly option for acquiring foundational business and sales literature. While its core focus extends to stationery and assessment books, its Business & Economics section consistently features many of the best books on salesmanship, particularly mainstream bestsellers and influential classics. The platform is ideal for those who prefer a familiar local retailer and the option to consolidate book purchases with other office or study supplies.

POPULAR Singapore (Online store)

The online experience offers straightforward navigation through categories like Business, Finance, Management, and Self-Improvement, where most sales-related titles are found. Its key appeal lies in member-exclusive promotions and the convenience of its click-and-collect service, allowing you to secure a book online and pick it up from one of its many islandwide outlets.

Key Features and Usage Tips

POPULAR’s strength is its blend of accessibility, competitive local pricing, and member benefits.

  • Member Discounts: POPULAR members often enjoy storewide discounts, making it one of the most cost-effective places to buy popular business titles from authors like Dale Carnegie or Robert Cialdini.
  • Convenient Fulfilment: Choose between islandwide delivery or the "Click & Collect" option to pick up your order from a nearby physical store, often free of charge.
  • Curated Bestsellers: The platform excels at stocking well-known, high-demand sales and negotiation books, ensuring essential texts are readily available.

To maximise your search, use broad keywords like "sales," "persuasion," or "negotiation" within the Business category. Understanding the psychological drivers of your clients is a core sales skill, and you can test your own capabilities with this free emotional intelligence test to identify areas for development.

Pros Cons
Competitive local pricing on mass-market business bestsellers. Smaller selection of niche or specialised sales titles.
Convenient Click & Collect and islandwide delivery options. Website UI can require extra clicks to navigate to book categories.
Frequent member deals and promotions offer significant savings. Lacks the user review depth and recommendation engine of larger sites.

Website: https://popular.com.sg

4. Bookshop.sg

For sales professionals who value curated selections and wish to support Singapore's local literary scene, Bookshop.sg offers a unique and meaningful way to find the best books on salesmanship. It functions as a collective storefront, bringing together the inventories of various independent bookstores across the island into a single, unified platform. This model provides access to hand-picked business and sales titles that you might not find on larger, algorithm-driven sites.

Bookshop.sg

The platform excels at discovery through human curation. Instead of relying solely on sales data, its recommendations often come from passionate booksellers who understand their stock deeply. This approach allows you to uncover hidden gems and specialised guides on negotiation, client psychology, and closing techniques that can give you a distinct competitive edge.

Key Features and Usage Tips

Bookshop.sg's core strength lies in its mission to champion local businesses while providing a seamless customer experience.

  • Support Local Bookstores: Every purchase directly benefits independent sellers in Singapore, making it a socially conscious choice for building your professional library.
  • Curated Collections: Explore "staff picks" and themed reading lists which often feature insightful sales and business books that fly under the radar of mainstream bestseller charts.
  • Unified Checkout: Add books from multiple different independent shops to a single cart and check out just once, streamlining the buying process.

When using the site, check the individual store pages to see if they specialise in business or professional development, as this can lead you to more focused collections. Delivery is handled directly by the bookstores, so if your order contains items from multiple sellers, they will arrive in separate packages. This transparent workflow ensures you know exactly where your books are coming from.

Pros Cons
Directly supports Singapore's independent book ecosystem. Shipping is limited to Singapore addresses only; no overseas delivery.
Thoughtful curation uncovers unique and specialised sales titles. Some store-specific discount codes may not be applicable on the platform.
Consolidated cart simplifies purchasing from multiple indie shops. Inventory for popular titles may be more limited than on larger sites.

Website: https://bookshop.sg

5. Rakuten Kobo (Kobo Singapore)

For the avid digital reader and lifelong learner in sales, Rakuten Kobo offers a compelling alternative to traditional book buying. This platform excels in providing an ecosystem built around e-books and audiobooks, making it an ideal choice for professionals who prefer to consume the best books on salesmanship on their phone, tablet, or dedicated e-reader. Its standout feature is the Kobo Plus subscription service, which grants unlimited access to a vast library for a flat monthly fee.

The platform is built on an open EPUB ecosystem, giving you the freedom to read your purchased books on a wide variety of devices beyond Kobo's own hardware. The user experience is clean and focused, with well-curated categories like "Sales & Selling" that help you discover essential reads and hidden gems. This makes Kobo a powerful resource for continuous professional development without the clutter of physical books.

Key Features and Usage Tips

Kobo’s primary strength lies in its subscription model and device-agnostic approach, offering both value and flexibility.

  • Kobo Plus Subscription: Choose from "Read," "Listen," or a combined "Read & Listen" plan for unlimited access to a huge catalogue of sales and business titles, perfect for cost-effective, continuous learning.
  • Device-Agnostic Reading: Enjoy your library on Kobo e-readers or through the free, highly-rated Kobo app for iOS and Android devices, ensuring your content is always with you.
  • Open EPUB Format: Unlike closed ecosystems, Kobo uses the open EPUB standard, giving you more control and ownership over your digital purchases.

To get the most out of Kobo, start by exploring the Kobo Plus catalogue with a free trial to see if your must-read sales authors are included. For new releases or specific bestsellers not in the subscription, the à-la-carte store offers competitive pricing on individual e-books and audiobooks.

Pros Cons
Affordable subscription plans for unlimited reading and listening. Not natively compatible with Amazon Kindle devices.
Excellent reading and listening experience across dedicated devices and mobile apps. Some new, high-demand business titles may be unavailable in the subscription.
Open EPUB ecosystem provides greater flexibility for your library. The physical book selection is not a core focus of the platform.

Website: https://www.kobo.com/sg/en

6. Google Play Books

For sales professionals deeply integrated into the Android and Google ecosystem, Google Play Books offers a seamless and highly accessible platform for discovering the best books on salesmanship. It serves as a comprehensive digital storefront for e-books and audiobooks, allowing for instant purchases and access across multiple devices. Its strength lies in its cross-platform synchronisation, ensuring your reading progress, notes, and highlights are always up-to-date, whether on your phone, tablet, or web browser.

Google Play Books

The user experience is designed for convenience and discovery. The platform frequently curates themed collections and offers bundled deals, making it easy to find new titles or purchase a series at a discount. A key advantage is the ability to preview generous samples of most books, allowing you to assess an author's style and content before committing to a purchase.

Key Features and Usage Tips

Google Play Books excels in its multi-device accessibility and user-friendly features for digital reading.

  • Cross-Device Synchronisation: Start reading on your laptop, continue listening to the audiobook during your commute on your phone, and pick up on your tablet in the evening without losing your place.
  • Family Library: Share your purchased sales books with up to five family members, making it a cost-effective way for a small sales team or family to build a shared professional development library.
  • Wishlist and Price Alerts: Add desired salesmanship books to your wishlist and receive notifications when their prices drop, ensuring you can acquire valuable resources at the best possible price.

To maximise the platform's value, regularly check the "Deals" section and utilise Google Play Points earned from other purchases to get discounts on books. The highlighting and note-taking features are robust, allowing you to easily capture key takeaways and export them for later review.

Pros Cons
Seamless experience across phones, tablets, and web with automatic syncing. Occasional regional availability limits on specific international titles.
Excellent for sampling books and using digital highlight/note-taking tools. DRM and format constraints can be more restrictive than open EPUB stores.
Regular promotions, bundled deals, and Google Play Points rewards events. The audiobook selection, while growing, may not be as vast as Audible's.

Website: https://play.google.com/books

7. Audible

For the modern sales professional who learns best on the go, Audible is an indispensable resource for accessing the best books on salesmanship. As the world's largest producer of audiobooks, its extensive library allows you to absorb key insights during your commute, workout, or while multitasking. Many essential sales texts are read by the authors themselves, adding a layer of authenticity and emphasis that enriches the learning experience and helps complex concepts stick.

The platform is designed for seamless listening, with features that allow you to sync progress across devices, listen offline, and adjust playback speed to match your pace. The subscription model, which provides monthly credits, encourages a consistent habit of professional development, while the included Plus Catalogue offers a vast selection of titles for unlimited streaming, making it a powerful tool for continuous education.

Key Features and Usage Tips

Audible's core strength lies in its unmatched audio selection and user-centric listening experience.

  • Extensive Sales Catalogue: Discover a deep collection of audiobooks covering everything from negotiation and persuasion to leadership and behavioural psychology.
  • Membership Benefits: The Premium Plus membership provides monthly credits to own any title permanently, alongside unlimited access to the thousands of audiobooks and podcasts in the Plus Catalogue.
  • Author-Narrated Content: Gain a deeper understanding of intent and tone by listening to bestsellers narrated by the authors who wrote them, including many prominent business and sales figures.

To maximise value, browse the Plus Catalogue before using a monthly credit, as the title you want may already be included for streaming. Additionally, take advantage of frequent sales and promotional offers to acquire extra credits or purchase titles at a significant discount, allowing you to build your audio sales library cost-effectively.

Pros Cons
Deep catalogue of sales classics and new releases, including exclusives. Ongoing subscription cost is required for full access and new credits.
Strong listening features and many author-narrated business titles. Book ownership and listening are tied to the Audible ecosystem.
Enables learning during commutes, exercise, or other activities. Not ideal for those who prefer to highlight, annotate, or reference text.

Website: https://www.audible.com

Salesmanship Books — 7-Platform Comparison

Provider Implementation complexity Resource requirements Expected outcomes Ideal use cases Key advantages
Amazon Singapore (Amazon.sg) Low — web/mobile checkout Internet, payment method, optional Prime Fast delivery, wide print/Kindle availability Quick purchase of bestsellers and hard-to-find print editions Vast catalog, Prime shipping, consolidated reviews & charts
Books Kinokuniya Singapore (Webstore) Low — online or in‑store Web checkout or store visit, membership optional Curated selections, reliable in‑store stock In‑person browsing, curated business picks, corporate orders Trusted local retailer, staff curation, corporate sales
POPULAR Singapore (Online store) Low — web or store pickup Account, optional membership for discounts Competitive pricing on mass‑market titles Bulk buys of popular business books and stationery Frequent promotions, convenient islandwide pickup
Bookshop.sg Low–Medium — aggregated cart across stores Web checkout, local delivery only Curated indie selections, supports local sellers Discovering independent/curated sales books One cart for multiple indie stores, local curation
Rakuten Kobo (Kobo Singapore) Low — apps or e‑reader setup Device/app, optional Kobo Plus subscription Unlimited reading/listening (with sub), EPUB support Ongoing ebook/audiobook learning on multiple devices Affordable subscription, device-agnostic apps, open EPUB
Google Play Books Low — instant web/app access Google account, app or web, payment method Immediate previews and purchases, cross‑device sync Sampling titles, reading across Android/iOS/web Seamless cross‑device experience, samples and deals
Audible Low — app and subscription setup Audible app, subscription or credits, internet Extensive audiobook access, offline listening Commuter listening and author‑narrated business titles Large audiobook library, credits + Plus Catalog, listening features

From Page to Pitch: Putting Your New Knowledge into Action

Investing in the best books on salesmanship is the first step toward refining your craft. The true measure of their value, however, lies not in the number of pages you read, but in how effectively you translate that knowledge into your daily interactions with prospects and clients. The authors we've explored, from Ogilvy to Cialdini, provide the foundational principles of persuasion, relationship-building, and value creation. Yet, the bridge between understanding a concept like social proof and artfully weaving it into a sales conversation with a sceptical prospect is where mastery is forged.

The core lesson from this curated library is that modern selling is not a one-size-fits-all discipline. It’s an adaptive process that demands empathy, strategic thinking, and precise communication. Each book reinforces the idea that understanding your buyer’s unique motivations, challenges, and personality is paramount. This is precisely where theoretical knowledge meets practical application. Simply knowing about different buyer types is not enough; you need a system to identify them quickly and tailor your approach on the fly.

A Practical Framework for Application

To transform these powerful ideas from passive knowledge into an active sales advantage, consider implementing a structured application framework. As you finish each chapter or key section of a book, actively connect the lessons to your real-world pipeline.

  1. Identify the Core Principle: What is the central technique or psychological trigger being discussed? For example, is it scarcity, reciprocity, or the importance of asking insightful questions?
  2. Map to Prospect Archetypes: How would this principle apply differently to a data-driven Knight, a visionary Explorer, a relationship-focused Healer, or a process-oriented Wizard? A Knight might respond to data-backed scarcity, while a Healer may be more influenced by a story of how your solution helped a similar team.
  3. Script and Role-Play: Draft specific talking points or questions that incorporate the new technique, customised for each archetype. Practice them. This active rehearsal moves the concept from your memory into your muscle memory.

Integrating Theory with Technology

While manual application is effective, modern tools can significantly accelerate your learning curve. A platform like Mindreader is built to operationalise the very principles found in the best books on salesmanship. It analyses your prospect’s digital footprint to provide you with their likely archetype, empowering you with tailored messaging and tactical advice before you even join the meeting. This synthesis of timeless sales wisdom and cutting-edge technology allows you to apply decades of research in seconds.

For those looking to deepen their practical skills beyond the foundational theories in these books, exploring a curated list of top B2B sales techniques can provide additional tactical frameworks to test and implement. The journey to becoming a top-tier sales professional is continuous. It involves building a strong theoretical foundation and consistently sharpening your practical execution. Start with one book, one principle, and one conversation at a time.


Ready to turn theory into revenue? Mindreader translates the core principles from the world’s best sales books into real-time, actionable guidance for every call. Stop guessing and start connecting with your buyers on a deeper level by visiting Mindreader to see how it works.

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